18 viral short videos made by gaming apps
Short videos can help your gaming app grow fast. These clips show what works—epic moments, satisfying wins, and addictive gameplay.
Want to try it for your game? Let's do it.
Napolify's Resources
- More than 500 viral content pieces analyzed
- Case Studies of viral accounts (Tiktok, Instagram and Facebook)
- Free Marketing Tools & Calculators
- Latest Tiktok Trends
More blog posts
- Viral marketing trends for gaming apps
- Viral social media strategies for gaming apps
- Viral marketing strategies for gaming apps
Morpeko's Electric Debut, 1M+ views
This Instagram Reel from Pokémon GO shows Morpeko, a new Pokémon, appearing in both real-world AR footage and actual gameplay. The video starts with an electric streak moving through urban environments, then shows Morpeko battling Team GO Rocket in both AR and in-game formats.
The hook here is pure anticipation mixed with FOMO. When a major game like Pokémon GO announces a brand-new creature, players immediately want to be first to catch it. The "coming soon" text creates that scarcity feeling that drives shares within gaming communities.
The pacing keeps viewers locked in. Quick cuts between AR shots and actual gameplay footage prevent any drop-off, while the electric visual effects and Morpeko's form-changing gimmick (Full Belly to Hangry Mode) give players something concrete to get excited about and discuss.
People would probably share this because they want their Pokémon GO friends to know about the new release. The unique mechanic of Morpeko switching between two different forms gives players plenty to speculate about in comments.
The Minecraft Ender-Eclipse, 14.4M+ views
This Instagram Reel from Minecraft creates a fake solar eclipse using the game's pixelated art style, but the reveal is that it's actually an Enderman's eyes appearing when the "eclipse" completes.
The video works because it plays with something every Minecraft player knows: looking directly at an Enderman triggers its aggression. This shared knowledge creates an instant "oh no" reaction that gets people commenting about turning away or closing their eyes.
The slow build-up of the eclipse creates anticipation, but the payoff hits different because of the Enderman sound effect. That specific audio cue brings back memories of being startled in-game, which makes the whole thing more memorable and shareable.
The brevity makes it perfect for rewatching. Players want to show it to other Minecraft fans because it's such a clever use of game mechanics as a visual metaphor. It's one of the classic viral formats we have noticed.
A Jar of Colourful Balls, 1M+ views
This Instagram Reel from 5-Minute Crafts starts with a woman "accidentally" dropping a jar of colorful balls, then transitions to creating DIY Angry Birds characters from clay and building a game structure to knock down.
The opening stumble acts as a strong pattern interrupt. The glass breaking sound and scattered balls grab attention immediately, making viewers wonder if this was planned or genuine. This curiosity keeps people watching past the crucial first few seconds.
The craft transformation from simple materials to recognizable Angry Birds characters hits that satisfaction trigger. Watching clay morph into Red and the pigs feels rewarding, especially with the quick editing style that maintains momentum without dragging.
The nostalgia factor for Angry Birds drives engagement from people who grew up with the game. But the real virality booster is the contest element - offering prizes and encouraging user-generated content with the #AngryCraftsChallenge hashtag creates a multiplier effect where viewers become creators.
The Anatomy of a Heartfelt Victory Hug, 19M+ views
This Instagram Reel from Chess.com shows an 18-year-old world champion immediately seeking out his father for an emotional hug after his victory, set to "7 Years" by Lukas Graham.
The emotional core here is universal - the sight of a young achiever running to embrace his proud father hits viewers in the feelings. The text overlay establishing him as an 18-year-old world champion sets the stakes high, making the moment feel more significant.
The song choice amplifies everything. "7 Years" already carries themes about growing up and making parents proud, so it creates this perfect emotional soundtrack that makes the hug feel even more powerful. People probably comment because they're thinking about their own relationships with their parents.
The authenticity sells it. This doesn't look staged - the shaky camera work and raw emotion make it feel genuine. The national pride element (India flag emojis in comments) gives it an extra boost within that specific community, turning it into a shared celebration.
Shadow Ho-Oh's Descent, 1M+ views
This Instagram Reel from Pokémon GO features the legendary Pokémon Ho-Oh in its Shadow form, flying across sunset and moonlit skies with dramatic music that sounds like Crystal Castles.
The unexpected music choice is what makes this stand out. Instead of typical heroic game music, they used what sounds like "Crimewave" - an edgy electronic track that creates a jarring but memorable contrast with the Pokémon visuals.
This pattern keeps popping up in our breakdowns of viral content. The visual progression from bright sunset to dark, ominous night sky tells a quick story of corruption or transformation that keeps viewers watching to see the full "Shadow" reveal.
The music choice sparked specific engagement from people familiar with Crystal Castles, creating that "wait, did they really use this song?" moment that drives comments and shares. It's niche enough to feel surprising but recognizable enough to create strong reactions.
The Flight of Festive Engagement, 1.6M+ views
This Instagram Reel from Roblox starts with "Place your hands here" arrows, then reveals a classic Roblox noob avatar flying through a festive winter landscape with holiday music.
The interactive opening breaks the usual passive viewing pattern. Asking viewers to physically place their hands creates engagement right from the start, making them active participants instead of just watchers.
The noob avatar choice is smart - it's the most recognizable symbol of Roblox, instantly connecting with the massive player base. Seeing it fly through the pretty holiday scenery with upbeat music creates that feel-good seasonal vibe that gets shared during the holidays.
But there's an unintended boost here: the comments reveal Turkish players using this video to demand Roblox's return to their country. This passionate, localized engagement dramatically increased comment activity, turning a simple holiday greeting into a rallying point for an entire region.
Minecraft Mosh Pit, 8.4M+ views
This Instagram Reel from Minecraft shows a woman's face suddenly appearing on screen, followed by Minecraft sheep and fox heads dropping down with their characteristic sound effects in rapid succession.
The opening angle looking up at a ceiling creates immediate confusion - viewers don't know what they're looking at, which makes them stick around to figure it out. When the woman pops into frame with that surprised expression, it's like a mini jump scare that grabs attention.
The rapid-fire appearance of the Minecraft animals with authentic game sounds creates a sensory overload that's oddly satisfying. Each "baa" and fox yelp reinforces the game connection while the speed makes it almost overwhelming in a good way.
At under 5 seconds, it's built for multiple rewatches. The speed means viewers miss details on first viewing, encouraging them to loop it. Plus, the official Minecraft account commenting validates it, turning the comment section into a familiar forum for game discussions about updates and features.
Roblox's "The Hunt" Showcase, 1.4M+ views
This Instagram Reel from Roblox features dozens of unique avatars in matching "THE HUNT" tracksuits, dancing in sync to Cochise's "Hatchback" against a grand crystalline backdrop.
The music choice immediately signals that Roblox is trying to connect with current youth culture. Using Cochise instead of generic corporate music creates that "wait, Roblox is actually cool?" moment that sparks discussion and surprise.
The rapid showcase of diverse, highly customized avatars keeps eyes glued to the screen. Each quick cut reveals new character designs and accessories, creating multiple micro-doses of visual novelty that prevent viewer fatigue and encourage rewatches to catch details.
For us, it looks very familiar, because it's a proven format we've documented many times. The event branding ("THE HUNT") creates FOMO around what appears to be an exclusive competition, driving curiosity about participation and rewards within the gaming community.
A Viral Game Edit, 4.6M+ views
This TikTok from Dream League Soccer 2025 shows a cinematic stadium setup transitioning into fast-paced gameplay footage with goals and celebrations, all synced to heavy electronic music.
The music drives everything here. The aggressive, bass-heavy track isn't just background - the editing cuts and gameplay moments sync to the beat, creating this hypnotic rhythm that's hard to look away from.
The contrast between the grand stadium opening and the rapid gameplay creates visual variety that maintains interest. Quick shots of recognizable players like Alisson and Rüdiger add familiarity for soccer fans, while the goals and celebrations provide satisfying payoffs.
This edit style transforms mundane gameplay into something that feels cinematic and exciting. The combination of trending music with skilled editing elevates basic soccer game footage into content that non-players might actually enjoy watching.
@dreamleaguesoccer.ftg Finals under the lights = aura 🥶 #DLS #DLS25 #DreamLeagueSoccer #footballedit ♬ original sound - Dream League Soccer 2025
The Pin-Pull Conundrum, 2.3M+ views
This TikTok from Popcore Games shows a puzzle where pulling pins releases balls toward a target cup, but the balls overshoot, creating a "near miss" that triggers a funny headbanging character and music change.
The "Think before you pull!" text immediately challenges viewers to solve the puzzle mentally. This active participation hook keeps people watching to see if their solution would work, creating engagement from the first second.
The near-miss psychology is crucial here. Getting 25% instead of 0% feels like progress, making failure seem fixable rather than hopeless. This "almost won" sensation drives rewatches as viewers try to figure out the correct sequence.
The sudden music shift from innocent children's song to heavy metal, plus the headbanging character, creates a memorable pattern interrupt. People would probably share this just for that unexpected comedic moment, even if they don't care about the puzzle itself.
@popcore I can't pass this level 😔 #fyp #gaming #mobilegames #mobilegame #oddlysatisfying #games ♬ original sound - ︎
The Deceptive Block Puzzle, 3.4M+ views
This TikTok from Popcore Games opens with two failed puzzle attempts marked with red X's, then shows a successful solution on a different level, creating a narrative arc from frustration to satisfaction.
Starting with clear failures subverts the typical gameplay showcase format. Instead of highlighting success, it shows problems first, making viewers wonder what's wrong with the game or if there's a trick they're missing.
It's a recurring element we've seen in multiple viral case studies. The transition to the successful level provides that dopamine hit of problem-solving satisfaction. After being primed with frustration, the clean solution feels more rewarding than it would have on its own.
The brevity and clear visual storytelling make it instantly digestible. Viewers get a complete emotional journey - confusion, continued frustration, then relief - in just a few seconds, making it highly rewatchable and shareable.
@popcore Keep your brain trained 💪🧠 game: FOLDING BLOCKS #fyp #gamingontiktok #mobilegames #tiktokpartner #checkyourvibe ♬ lalala - bbno$ & y2k
The "Guilty Pleasures" App Reveal, 0.5M+ views
This TikTok from TruPlay Games uses trending courtroom audio ("Count one, guilty!") while a creator enthusiastically promotes a Christian kids' app that's ad-free and chat-room free.
The audio recontextualization is clever - being "guilty" of creating something beneficial flips the negative connotation into a positive affirmation. This twist on trending audio makes it more memorable than a straightforward app promotion.
The creator's authentic enthusiasm sells the product. Her genuine excitement about the app's features makes it feel less like an ad and more like a personal recommendation from a teacher and parent who actually uses it.
The content directly addresses specific parental pain points - ads and unsafe chat features in kids' apps. By positioning the app as the solution to these common frustrations, it creates immediate value for the target demographic of Christian parents seeking appropriate digital content.
@truplaygames GUILTY 🤭 #truplay #christianvideogames #screentime #appforkids #gamesforkids #videogames ♬ original sound - nbcnews
The Algorithmic Charm of a Roblox Meme, 5.3M+ views
This Instagram Reel from Roblox combines a simple Roblox avatar saying old internet memes like "can I have chez-burger please" with beautiful, ethereal landscape visuals and gentle music.
The contrast between the blocky, childish avatar and the high-quality, almost dreamlike backgrounds creates cognitive dissonance that's both funny and oddly soothing. This unexpected pairing makes the content memorable and shareable.
The repetitive pattern of meme phrase followed by aesthetic visual creates a hypnotic quality that encourages rewatching. Each short audio clip provides a small hit of nostalgia for internet culture while the visuals offer pure aesthetic pleasure.
Having the official Roblox account post this gives it massive distribution power and signals that the platform understands current meme culture. This authenticity resonates with the community, turning comments into discussions about game features and bringing users who might have drifted away back into the conversation.
The Alphabet-Numberblock Symphony, 1M+ views
This TikTok from Numberblocks and Friends pairs each letter of the alphabet with its corresponding number, featuring the beloved educational characters in rapid succession with upbeat music.
The brand recognition gives this content an immediate advantage. Parents trust Alphablocks and Numberblocks as quality educational content, removing barriers to viewing and sharing within parent networks.
The rapid sensory stimulation keeps young viewers engaged through constant novelty. Each letter-number pair introduces new colors, character designs, and mini-animations, delivering frequent dopamine hits that maintain attention throughout the sequence.
The educational value wrapped in entertainment makes parents feel productive about screen time. It's not just memorization - showing numbers as visual concepts (like 16 as a square) adds deeper learning that parents want to share with other families seeking quality educational content.
@numberblocksandfriends Hi 👋 It’s nice to meet you, we’re the Alphablocks and the Numberblocks! Which is your favourite? #numberblocks #alphablocks#fyp ♬ Numberblocks and Alphablocks song - Numberblocks and Friends
Tips to Get Kids Excited About Reading, 1M+ views
This TikTok from Khan Academy Kids features a teacher and mom sharing three practical reading tips while demonstrating the free Khan Academy Kids app's features on a tablet.
The speaker's triple credibility as teacher, literacy specialist, and parent creates immediate trust. Viewers accept advice more readily from someone who combines professional expertise with real parenting experience.
The structured "3 tips" format makes the content easy to digest and remember. Visual demonstrations of the app's features provide concrete proof of its value, showing rather than just telling how it solves common reading challenges.
The zero-cost solution removes major adoption barriers. Offering high-quality educational tools for free, combined with actionable parenting advice, creates content that parents actively want to share with other families facing similar challenges.
@khanacademykids Allison is a literacy expert, a mom of a 2nd grader, and a member of the Khan Academy Kids team. Today she’s sharing 3 tips to get your young kids excited about reading: ✨Tip #1: Let kids choose the books they read and expose them to a wide variety of texts. ✨Tip #2: Help kids establish a connection between print and the words they’re seeing on a page. ✨Tip #3: Make reading fun by engaging in a conversation while you read with your child. #booksforkids #booktok #kidsbooks #preschool #prekteacher #kinder #kindergarten #kindergartenteacher #teacherlife #teachersoftiktok #homeschool #firstgrade #firstgradeteacher #secondgrade #secondgradeteacher #toddlermoms #toddleractivities #appsforkids #learninggames #learntoread #learnhowtoread #learningtoread ♬ original sound - Khan Academy Kids
Decoding the Titan Takeover, 1M+ views
This Instagram Reel from PUBG MOBILE showcases a collaboration with Attack on Titan, featuring Titan transformations and ODM gear gameplay in the battle royale environment.
The IP fusion creates massive combined appeal. PUBG Mobile's huge player base intersects with Attack on Titan's passionate fanbase, creating synergy where fans of either property get excited about the crossover.
The rapid feature showcase respects short-form attention spans. Within 20 seconds, viewers see both main new mechanics - Titan transformation and ODM gear combat - without any wasted time or unclear demonstrations.
The visual spectacle of iconic AOT elements rendered in PUBG's engine fulfills fan fantasies. Seeing these beloved mechanics translated into playable gameplay creates shareable moments that trigger nostalgia and excitement within the anime community.
The Unexpected Redemption, 1.6M+ views
This Instagram Reel from Fortnite shows Jar Jar Binks transitioning from his familiar goofy appearance to a dark, Sith-like "Darth Jar Jar" version with red lightsaber and menacing armor.
The content directly validates the long-running "Darth Jar Jar" fan theory and meme. For years, Star Wars fans have jokingly theorized that Jar Jar was secretly a Sith Lord, and seeing this officially visualized creates that satisfying "they actually did it" moment.
The dramatic transformation from silly to sinister subverts expectations perfectly. The contrast between the upbeat opening and the dark, powerful reveal creates a memorable pattern interrupt that makes viewers want to share the unexpected character development.
The duality concept resonates beyond Star Wars fandom. Comments about "we've all got two sides" show how the transformation metaphor connects with broader human experiences of hidden depths and potential, making it relatable even to non-fans.
A Viral Stack, 14M+ views
This TikTok from Popcore Games shows blocks falling to build a square frame while overlaid with "omg it is going to fall" text, a worried cat GIF, and "STRESSED" imagery of influencer Dixie D'Amelio.
The "omg it is going to fall" text creates immediate suspense about potential failure. This narrative hook compels viewers to watch until completion to see the outcome, dramatically boosting retention rates.
Using the viral "Mi Pan Su Su Sum" audio provides instant familiarity and stopping power. The trending sound acts as a magnet for discovery while its hypnotic repetition encourages looping behavior.
The stressed reaction overlays create relatable emotional context. Adding the worried cat and "STRESSED" text with a recognizable influencer validates viewer investment in this simple game, making the tension feel shared and the content more meme-worthy for social sharing.
@popcore What is your stress level? 😖 game: STACK BLOCKS 3D #fyp #gamingontiktok #mobilegames #tiktokpartner #mobilegamesads #beautytip ♬ Mi Pan Su Sus - isterrrrika𖣂
Napolify's Resources
- More than 500 viral content pieces analyzed
- Case Studies of viral accounts (Tiktok, Instagram and Facebook)
- Free Marketing Tools & Calculators
- Latest Tiktok Trends
More blog posts
- Viral marketing trends for gaming apps
- Viral social media strategies for gaming apps
- Viral marketing strategies for gaming apps